Principles

Everything about the Roving Reactor, from the pavilion design to the exhibit stations and the way we host visitors, is guided by a few core principles:

1. Approachable, Tangible, Intuitive — Hands-on first; no jargon walls.
2. Informational, Nonpartisan, Trustworthy — Neutral tone, cite sources, avoid promotion.
3. Big, Beautiful, Free, In-Person — A public spectacle that travels to its visitors.
4. Maximum Hospitality — Welcoming, calm, human pace, great wayfinding.
5. Name the Concerns — Safety, waste, weapons, cost: address directly.
6. Local Voices, Local Relevance — Feature neighbors, jobs, and benefits nearby.
7. Measure What Matters — Curiosity sparked, attitudes shifted, sign-ups made.
8. Align with the Nuclear Ecosystem — Be useful to all stakeholders (first to the public and their communities, and from there be useful to unions, utilities, developers, regulators, and local leaders) without endorsing any one agenda.